Counterpoint Research revealed the best-selling smartphone in the third quarter of 2019. This is the iPhone XR, the leader in the previous two quarters.
According to the results of the period from July to September 2019, the iPhone XR took a share of 3% of all smartphones sold in the world. The top 10 devices look like this:
In this rating, only Apple and Huawei smartphones cost more than $800, and the rest of the models belong to the middle price category. It is also noteworthy that last year’s iPhone XR model could not overtake newer Apple smartphones – the iPhone 11 reached only fifth place, and the iPhone 11 Pro and 11 Pro Max were not in the top ten at all. This suggests that consumer demand has shifted from flagships to more affordable devices.
The iPhone XR received an aluminum and steel case, an A12 Bionic processor, a 6.1-inch Liquid Retina display and a Face ID recognition system. Like older models, the smartphone is equipped with a display with a notch on top, but the matrix is noticeably different – the device got an LCD screen with a resolution of 1792×828 pixels, a refresh rate of 120 Hz (like the iPad Pro 10.5), support for True Tone technology and the lack of 3D Touch. iPhone XR runs on the Apple A12 Bionic processor, as well as more advanced models, but it has only one main camera – it received a 12-megapixel sensor and, despite the absence of an additional lens, can blur the background in portrait shots. The case of the device is made of 7000-series aluminum and is surrounded by glass panels. The smartphone is available in six colors – white, black, blue, yellow, coral and red. There is protection against water and dust according to the IP67 standard. There are three memory options – 64, 128 and 256 GB.
Samsung was immediately noted by three models – this is more than any other manufacturer. All three smartphones are included in the Galaxy A line – A10, A50 and A20. This brand has replaced the numerous lines (Galaxy J, Galaxy Grand and the like), making it much easier for consumers to navigate the Samsung catalog.